If you attended TFNation 2017 and saw the opening panel about the history of prize campaigns, then you would have seen our reveal of the latest "Lucky Draw" contest which was held in August 2017 in Malaysia. The contest was for two voyager class Transformers: The Last Knight Megatron figures in chrome silver sealed within a plastic case. To enter the contest you had to purchase 300MYR of merchandise, around $70 (USD) with two winners then being selected at random. The contest was the 2nd promotion run by Hasbro Malaysia to celebrate the release of Transformers: The Last Knight after the MyNews.com Gold Optimus Prime contest which was limited to 10 pieces.

You can view all of the images and can find out more by following the link.

Famitsu report that a Lucky Draw gold chromed Megadrive Megatron will be released by TakaraTomy in partnership with Sega.  The figure, which can be seen below, will be limited to just 5 pieces and is reportedly going to be a "made to order" item where in order to enter, you must complete a questionnaire that Sega are running.  The figure comes with a "Streets of Rage" cartridge rather than the Sonic game that comes with the standard release.

Takara-Tomy have announced that a new lucky Draw, a Gold Age of Extinction's High Octane Bumblebee will be given our after a draw on Twitter based around a Real-Robot Battle TV show

Nippon Television Network is running a program called "Real Robot Battle" - a show that pits teams and their home-built robots against each other. In Tuesday 2 December the finale of the show will air, with the winning team going on to face Optimus Prime himself in a special exhibition battle.  The contest, open to Japanese residents only,　is to tweet their predictions for which of the six competing teams will win the contest and see if they have the touch when it comes to facing the heroic Autobot leader himself!

Full details are on the Takara-Tomy page for this event (Japanese language)

TakaraTomy have announced a new prize competition for a Gold chrome Transformers: Lost Age Battle Command Optimus Prime. To entetr the competition you simply need to purchase the regular release, in Japan, and then mail in the application for a chance to win. For further information, check out the official website at tf.takaratomy.co.jp.

Singapore Transformers fans will be best advised to head downt o Toys R Us for a special Age of Extinction launch night where one lucky winner (well the person who spends the most amount of money) will be able to win a gold chrome Transformers: Age of Extinction Leader Class Optimus Prime who will come complete within a display case much like previous Transformers Movie "lucky draw" figures

1. "Lion City Roars for Grimlock" App
In order for the mighty Grimlock to emerge, we need to collect one million decibels worth of roars. To help in this quest, fans and their friends can submit their loudest roars via the Facebook mobile application titled The Lion City Roars for Grimlock.

2. Transformers Toy Madness @ 2200
Kicking off the festivities is the TRANSFORMERS: AGE OF EXTINCTION Toy Madness @ 2200 event. Starting from 10pm on Friday, 16th May, fans of all walks can join in the excitement at Toys’R’Us Forum and be the first to own the figures from the TRANSFORMERS: AGE OF EXTINCTION movie. Fans can also revel in fun-filled activities such as putting their skills to the test in a race against fellow fans to convert TRANSFORMERS figurines; and have their photos taken with their favourite Transformers characters. What’s more, the top spender of the night will win a Gold-Chrome Transformers 4 Optimus Prime Leader (with display case), limited to Toys’R’Us Star Card members only.

The Transformers 4 Platinum Edition Optimus Prime and Grimlock, available only at Toys’R’Us, will be launched at this event. Fans who purchase this item during the event will stand a chance to receive a pair of TRANSFORMERS: AGE OF EXTINCTION movie tickets, a Transformers paper bag and movie poster, along with Miniature 2-inch Optimus Prime Then & Now metal figures.

It has been bought to our attention that there is, and has been, auctions appearing on ebay for toys claiming to be, or hinting that they could be, lucky draw items including a black Astrotrain.  There is no such prize figure and what's more the figure appears to be a fake using the "lunchtime special" mold.

TakaraTomy are not releasing, or considering to release, G1 based prize figures at this time. The only prize figures recently have been based on Transformers Prime and will be based on the Transformers Go line and are well documented now on TakaraTomy's websites as well as staffs Twitter accounts.

TFYuki has shared a new image of ゲキソウマル (Gekisoumaru) with the prize campaign samurai team head.

金兜は、ケンザンを持っていなくても、武器としてゲキソウマルに装備してもカッコイイぞ!! http://t.co/DdtxxtbJkW

— TF YUKI (@TFYUKI) July 23, 2013

Thanks to Snakas for pointing out that the Golden Helmet Transformers Go Campaign in Japan will take place exclusively via Toys R Us Japan, on a first come first servered basis.

The set also comes with an exclusve Pin

Thanks to Snakas we now know of a series of campaigns in Japan to promote Transformers Go.  The first is of a Shinning Optimus Prime Blaster and Micron whilst the second is for a Golden Helmet Campaign, which see a Gold Helmet *head and shoulders" of the Transformers Go Combiner which will be given away to the first few customers who spend more than $3000 yen

Autobase Aichi are reporting that Bic Camera stores within Japan are holding a prize campaign competition when you spent 3,000 yen or more on Transformers Prime toys/merchandise.  The 25 winners of the campaign will be drawn in January 2013 and will win a chrome blue Transformers Prime Arcee (First Edition) figure.  The draw is open right now and will run until the 3rd December.  Applicants just need to fill in the form which they will be given once they make enough purchases in store.  You can view some images below.

Linkin Park, known for their musical contributions to the Michael Bay Transformers Movies, posted a blog update of the upcoming Linkin Park Edition Soundwave with official images. This is what the band has to say:

"Linkin Park and Hasbro are collaborating on a super-limited LINKIN PARK EDITION SOUNDWAVE. It's a new and exclusive model based on the original 1984 toy, the one I grew up playing with. It includes Lazerbeak, Buzzsaw, and Ravage. There will only be 2000 units, available at SURU and comic/hobby shops.

Hasbro is currently showing a sample of it, inside the Transformers booth at Comicon. Here are some pics from Les, the designer. Shout out to Mr. Hahn for overseeing it's golden glory on our end (no, it's not real gold).

The LINKIN PARK SOUNDWAVE will be available later this year."

Japanese toy blogger Alfes 2010 has posted two image galleries of the Transformers: Dark of the Moon Lucky Draw Voyager class Gold Optimus Prime with MechTech Trailer.   The toy was limited to 100 pieces and is the gallereis are a great look at this rare figure.  You can view the galleries using the following links:

Gallery 1 - Gallery 2

Thanks to SydneyY from TFW2005 for reporting TaTakara-Tomy has updated their website for the Transformers Prime line with information on a new Lucky Draw prize toy campaign. The top prize is a gold chrome version of the AM-01 Arms Micron Optimus Prime - other prizes include a gold Arms Micron and a voice base.

This campaign starts at the end of May. It appears to be run in a similar way as the DOTM Lucky Draw campaigns.

Prize A: Gold Optimus Prime (Voyager)
Prize B: "Talking" Figure base (voice of Optimus Prime)
Prize C: Gold ARMS Micron
Prize D: Wallpaper download

The product which will include the code required to enter the competition are Prime AM series, EZ Collection and ARMS Micron gashapon. 2 codes are needed per entry. (Gashapons only have one code for the entire line, which means you can obtain only one code no matter how many gashapons you buy, which seems fair enough considering their low price.)

Yahoo Auction Japan members may have spotted two auctions that ended over the last two days for Transformers Revenge of the Fallen Gold Megatron.  The first auction sold for 103,000 yen with the second auction, from the same seller, which also came with the a gold mech-tech weapon sold for 168,000 yen.

The latest issue of the Japanese magazine aimed at boys aged between 9 and 13 called ???????, pronounced KeroKero Ace, �was release today that comes complete with their exclusive green recolour of Transformers EX Collection Movie Starscream.  The toy, officially known as Keroscream (Frog Scream)� features in a �four page colour comic story by Naoto Tsushima which details the story behind the birth of the Frog Scream. Natoto Tsushima posted a preview image on his pixiv.net account which we have mirrored at the end of this story.

As well as coming with the toy and the mini-manga, the magazine also contains a "Custom Sticker Frog Scream Contest" which uses a sticket that accompanies the magazine. You can enter as many times as you like with the winners receiving autographs as well as an exclusive gold Lucky Draw Megatron.

The magazine also features the upcoming Transformers Prime, Transformers United and Transformers Arms Campaign figures.