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Transformers: The Game continues its success and is still number one in the UK all-format chart (for the third week) despite a 15% drop in sales.
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Michael Bay has announced in his forums that he won't be doing Transformers 2, in retaliation to Paramount Pictures's decision not to release Transformers on Blue-Ray!
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There's an interesting article on Deadline Hollywood which Nelson pointed Shoot for the Edit readers to, to explain Paramount Pictures choice of releasing Transformers on HD-DVD and not Blu-Ray .... a cash incentive.
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According to Nelson, admin on Shoot for the Edit, the final decision on whether the IMAX release of Transformers will contain extra footage or not is still up in the air.
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Paramount Pictures and Dreamworks both announced today that they will be exclusively supporting HD DVD as their next generation DVD format. One of the first films to be released in the format will be Transformers. Below you will find the press release
"Paramount Pictures and DreamWorks Animation SKG each announced today that they will exclusively support the next-generation HD DVD format on a worldwide basis. The exclusive HD DVD commitment will include all movies distributed by Paramount Pictures, DreamWorks Pictures, Paramount Vantage, Nickelodeon Movies and MTV Films, as well as movies from DreamWorks Animation, which are distributed exclusively by Paramount Home Entertainment.
The companies each said that the decision to distribute exclusively in the HD DVD format resulted from an extensive evaluation of current market offerings, which confirmed the clear benefits of HD DVD, particularly its market-ready technology and lower manufacturing costs. Paramount Home Entertainment will launch its exclusive HD DVD program with the release of the blockbuster comedy hit Blades of Glory on August 28th and follow with two of the biggest grossing movies of the year Transformers and Shrek the Third. These three titles alone represent more than $1.5 billion in box office ticket sales worldwide.
"The combination of Paramount and DreamWorks Animation brings a critical mass of current box office hits to consumers with a line-up of live action and animated films that are perfect for HD DVD," stated Brad Grey, Chairman and CEO of Paramount Pictures, which is currently the leading studio in domestic box office. "Part of our vision is to aggressively extend our movies beyond the theater, and deliver the quality and features that appeal to our audience. I believe HD DVD is not only the affordable high quality choice for consumers, but also the smart choice for Paramount."
"We decided to release 'Shrek the Third' and other DreamWorks Animation titles exclusively on HD DVD because we believe it is the best format to bring high quality home entertainment to a key segment of our audience -- families," stated DreamWorks Animation CEO, Jeffrey Katzenberg. "We believe the combination of this year's low-priced HD DVD players and the commitment to release a significant number of hit titles in the fall makes HD DVD the best way to view movies at home."
The studios said, "With the rapid increase of HD TV screens in households, and audiences wanting to enjoy the total entertainment experience, HD DVD has emerged as the most affordable way for consumers to watch their movies in high definition. In addition to pristine quality, HD DVD also offers consumers the chance to personalize the movie-watching experience, to interact with their movies and even to connect with a community of other fans."
Paramount Home Entertainment will issue new releases day and date as well as catalog titles exclusively on HD DVD. Today's announcement does not include films directed by Steven Spielberg as his films are not exclusive to either format."
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There have been lots of images of the Transformers Movie G1 Starscream redeco, and now Talk Transformers has a little comparison of the toy with the Transformers Movie Thundercracker toy.
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The Transformers Movie continues to pull in audiences across the US with estimated takings of a quarter of a million dollars a day over the weekend just gone. Transformers has now climbed to number 24 in the highest domestic earning films in the US (just behind Pirates of the Caribbean 3 by 1 million dollars, and 3 million behind Star Wars Return of the Jedi).
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If you'd thought the Transformers Movie was already big, then you ain't seen nothing yet. Nelson, admin of Shoot for the Edit (Michael Bay's blog)' has let the world know that Transformers is heading for the Imax cinema's in the US. We can only hope that it makes it's way to Imax's in the UK, as I'd personally love to see it on the stupidly-big screen.
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The Indian premier of the live action Transformers movie takes place tonight, August 17th 2007. To help promote the film, GM India is running major print advertisements in Mumbai, New Delhi, Bangalore and other major cities as well as online at www.chevroletautobot.com, a website where users can test the various combat skills of various GM themed Transformers created for the site based on the GM Avalanche, Aveo, cobalt, Equinox, HHR, Impala and Silverado.
You can see images of these Transformers in our new India GM Website image gallery in our Transformers Movie area.
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Transformers The Game has remained at number one of the all-formats gaming chart here within the UK, report Chart Track with Nintendo dominating the top ten. Transformers: The Game - Autobot is now ranked at 37..
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With reports of Transformers breaking the $600 million dollar mark, with a 50/50 split on domestic (US) and international, it's interesting to see how the film is doing a month on from it's US release (and 2 weeks in the UK).
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Toshiba and Paramount Pictures UK have teamed up to offer one lucky
winner the opportunity to win a Helicopter Flying Lesson prize. The competition, part of the Transform Your World promotions, is being run by Toshiba to promote their Satellite and Equium retail notebook ranges. Under the banner “Transform your world with Toshiba". The competition website, www.transformers.toshiba.co.uk, was launched in mid-July and the competition runs through out August.
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Transformers: The Game has now officially topped the All Formats games charts here within the UK with Transformers: The Gamr - Autobot up to number 17 from 19. Below you fill find the top 20.
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Variety Asia Online have a report on how the Transformers movie performed in Japan when it launched compare to other overseas competition this year.
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Paramount Pictures have released a new Transformers podcast which you can find here. I'm not sure what exactly is contained within the Podcast, as I do not have iTunes installed, though I would expect that it may contain footage from the Japanese Premier and reactions to the success of the film
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Meister
Choose Your Fate
Ep 17: Sari Sumdac's Secret
OTFCC 2003 (USA)
US Sheet 1
Transformers Animated
