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Below you will find the latest press release sent out by Hasbro, this time covering their Storybook Apps for iOS(iPhone, iPod Touch, iPad) and GoogleAndroid.
Hasbro, Inc. Teams Up with Ruckus Mobile Media to Bring Innovative Storybook Apps to a Global Audience
Immersive
Children’s Apps Based on Hasbro’s Iconic TRANSFORMERS PRIME, TONKA
CHUCK AND FRIENDS and MY LITTLE PONY Brands Due to Arrive on Apple and
Android Platforms in 2011
PAWTUCKET, R.I. & NORWALK, Conn.--(BUSINESS WIRE)--Hasbro, Inc.
(NASDAQ: HAS) and Ruckus Mobile Media today announced a strategic
licensing agreement under which the companies will collaborate in
developing interactive storybook applications based on Hasbro brands
across all digital platforms. The deal marks Hasbro’s further expansion
into digital publishing, a sector the company has identified as a major
strategic focus. The first three children’s storybook apps – TONKA CHUCK
AND FRIENDS, MY LITTLE PONY and TRANSFORMERS PRIME – are slated to
begin roll out in May 2011 and will deliver immersive reading
experiences with interactive storytelling including title specific
activities, coloring and read-and-record functions.
“We look forward to teaming with Ruckus to jointly create innovative,
content-rich children’s storybook apps based on some of our most popular
properties, a core strategy in the extension of Hasbro’s branded play
experiences to platforms that resonate with today’s global consumer,”
said Simon Waters, Senior Vice President of Global Brand Licensing and
Publishing at Hasbro. “With this agreement, we’ve significantly expanded
the number of choices in Hasbro’s digital library. Now kids and parents
can enjoy Hasbro-branded children’s storybook apps anytime, anywhere.”
Ruckus Mobile Media is joining creative forces with the global branded
play company to develop Hasbro-inspired children’s storybook apps with
both parent and child in mind, providing shared reading experiences and
exciting stories for independent readers. The innovative apps will be
built organically for mobile devices, weaving original storylines into
overarching series themes and incorporating the latest in touch-screen
technology to keep content fresh for young, savvy users who are rapidly
becoming more adept at consuming digital media.
“We are tremendously excited about this deal and the fact that we’ll be
bringing our creative expertise into developing applications for some of
Hasbro’s most popular brands,” said Rick Richter, Ruckus Mobile Media’s
President and CEO. “Ruckus is committed to delivering the highest
quality family mobile entertainment applications and we’re thrilled to
be working with one of the world’s most trusted children’s entertainment
leaders.”
Ruckus Mobile Media has been granted worldwide rights in English
speaking markets and is scheduled to release the Hasbro children’s
storybook apps across a variety of popular mobile platforms, including
Apple’s iOS and Google’s Android, beginning with TONKA CHUCK AND FRIENDS
in May 2011, followed by TRANSFORMERS PRIME and MY LITTLE PONY.
About Ruckus Media Group
Ruckus Media Group introduces traditional storytelling for today’s ways
of telling stories by creating applications for mobile devices that
entertain toddlers to teens from their fingers to their minds, at home
or on the road—and invite their imaginations to grow. Launched in
September 2010, Ruckus is now home to fifteen children’s book apps,
including Best App award finalists A PRESENT FOR MILO, written and
illustrated by Mike Austin; ANDREW ANSWERS, created by bestselling
children’s book author Alan Katz; as well as THE VELVETEEN RABBIT: TOLD
BY MERYL STREEP and other Read-Play-and-Record-Along classic storybook
apps. See www.ruckusmediagroup.com for a full listing and additional
information.
About Hasbro, Inc.
Hasbro (NASDAQ: HAS) is a branded play company providing children and
families around the world with a wide-range of immersive entertainment
offerings based on the Company’s world class brand portfolio. From toys
and games, to television programming, motion pictures, video games and a
comprehensive licensing program, Hasbro strives to delight its
customers through the strategic leveraging of well-known and beloved
brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY
LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Hub,
Hasbro’s multi-platform joint venture with Discovery Communications
(NASDAQ: DISCA, DISCB, DISCK) launched on October 10, 2010. The online
home of The Hub is www.hubworld.com. The Hub logo and name are
trademarks of Hub Television Networks, LLC. All rights reserved.
Hasbro Inc have updated their instruction sheet download area with an entry for the upcoming Dark of the
Moon Voyager Megatron figure. The file is 12MB in size with a change from using line-art images in the instructions to going back to using gray-scale images of the actual toys. You can download the file here.
We are please to welcome Big Bad Toy Store as a sponsor of this website as well as Transformers-Prime.com. BBTS, as they are also known, are one of the leading International sellers for Transformers and similar items. You can find their banner on the left hand menu of Transformers At The Moon and on the right hand menu on Transformers-Prime.com.
Category: Site Sponsors
| Submitted by: quartz -
on: Wednesday, 6th April 2011 at 21:51:56 BST
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Sledgehammer Productions recently conducted an email interview with Flint Dille regarding his time on working on the Transformers series and especially the Transformers: The Movie, the 1986 animated movie in-case you are confused. Click here to read the full interview.
Category: Transformers Cartoons
| Submitted by: quartz -
on: Wednesday, 6th April 2011 at 19:38:00 BST
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Titan Comics have sent out the following mini-release and preview images of the latest issue of the UK exclusive Transformers comic.
The latest issue of Transformers Comic is on sale this Thursday, 7th April! Check out issue 2.21 for action-packed features, games, puzzles and lots more! This issue also includes ‘A Short, Sharp Lesson!’, a fantastic comic story written by Simon Furman and featuring art from Jon Davis-Hunt. Plus there are competitions to win Transformers action figures, two free gifts and amazing Transformers 3 news inside!
Find out more on the story from the synopsis below and check out the sneak peeks attached.
MEGATRON – alerted to Bludgeon’s unsanctioned machinations by double-agent Wheelie, Megatron returns to the fray with a vengeance. But for once, it’s not the Autobots on the receiving end of his wrath — it’s Bludgeon himself. Serious battle is about to warm up the icy Russian tundra!
Just a quick reminder that TakaraTomy have extended the deadline for those wanting to apply for the Masterpiece Rodimus soundstage from the 31st March 2011 until the 31st May 2011. You can see the product page here on TakaraTomy's Generation One website.
Autobase Aichi posted an image earlier today of the upcoming TakaraTomy UA-01 Jetwing Optimus Prime figure. The image is not very clear, but it can be seen below.
Category: Transformers Toy News
| Submitted by: quartz -
on: Tuesday, 5th April 2011 at 21:15:48 BST
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HK-TF.com board member Mach has posted several images of the e-Hobby exclusive Transformers United Decepticons. The three pack contains, in case you had forgotten, a clear Galvatron, clear Cyclonus and clear Scourge. The images are not of the highest quality and, since we have a set of both the Cybertrons and Destrons on their way to us at the moment, we have decided not to directly mirror the images here, so if you wish to see them, please visit the original thread here at HK-TF.com
Category: Transformers Toy News
| Submitted by: quartz -
on: Tuesday, 5th April 2011 at 16:59:20 BST
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In an update at Wondercon, IDW's head editor Andy Schmidt announced that from July until the end of the year, Transformers will become a bi-weekly comic release! Here is the full schedule he announced:
JULY 2011
Transformers # 21: Prelude to ChaosWritten by Mike Costa, art by Guido Guidi and Brendan Cahill.
Transformers # 22: Chaos Theory Part 1Written by James Roberts, art by Alex Milne.
AUGUST 2011
Transformers # 23: Chaos Theory Part 2Written by James Roberts, art by Alex Milne.
Transformers # 24: Chaos Part 1 Story by Mike Costa and James Roberts, art by Livio Ramondelli.
SEPTEMBER 2011
Transformers # 25: The Last Earth Story Part 1 Written by Mike Costa, art by Brendan Cahill.
Transformers # 26: Chaos Part 2 Story by Mike Costa and James Roberts, art by Livio Ramondelli.
OCTOBER 2011
Transformers # 27: The Last Earth Story Part 2 Written by Mike Costa, art by Brendan Cahill.
Transformers # 28: Chaos Part 3Story by Mike Costa and James Roberts, art by Livio Ramondelli.
NOVEMBER 2011
Transformers # 29: The Last Earth Story Part 3 Written by Mike Costa, art by Brendan Cahill.
Transformers # 30: Chaos Part 4Story by Mike Costa and James Roberts, art by Livio Ramondelli.
DECEMBER 2011
Transformers # 31: Chaos Epilogue Written by Mike Costa, art by Casey Coller.
You can listen to the announcement here at theterrordrome.com
Category: Transformers Comic News
| Submitted by: quartz -
on: Tuesday, 5th April 2011 at 14:46:29 BST
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The Hub have updated their YouTube page with the preview for his weekends Transformers Prime episode of Transformers Prime, "Speed Metal". They have also issues a reminder the episodes change days from Friday to Saturdays at 7 PM (EST)
Category: Transformers: Prime
| Submitted by: quartz -
on: Tuesday, 5th April 2011 at 14:31:01 BST
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Kapow Toys have posted the following over on the TFW2005.com boards
"No pics just confirmation on our order sheet this morning, its apparently due August.
There is also a another couple of interesting boxsets coming in august around the $100+ price point. Description: #430254 T/F G1CONVOY & Movie OPTIMUS w/TRAILER Description: #430261 T/F G1MEGATRON & Movie MEGATRON Edit - reminded by omnius I should point out these are takara Tomy and
not hasbro releases so the possibility of them being a straight reissue
isn't out of the question "
Category: Transformers Toy News
| Submitted by: quartz -
on: Sunday, 3rd April 2011 at 10:35:05 BST
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Divide and Conquer - 17th April 2011 (which is a Sunday)
Sick Mind - 29th April April 2011
Out of His Head - 6th May 2011
Shadowzone - 13th May 2011
Keep an eye on the Divide and Conquer date as its likely to be changed to the 22nd April which is the following Friday.
Both sites only contain a small description of the "Sick Mind" episode which MSN describe as "Optimus Prime becomes infected with a Decepticon plague", where as TV Guide contain the description "A Decepticon plague infects Optimus Prime, so Arcee and Bumblebee sneak onto the Nemesis to find the cure".
Jim Sorenson has updated his blog Disciples of Boltax with a new Ark Addendum entry entitled Megatron's Master Plan (e). Here's what Jim had to say about this weeks update
"Just as I started on what I felt was a high point, I wanted to end the same way. The first post in the series,
back in December of 2008, focused on propaganda. We went through some
models of Berger's rocket and some structures in the episode, but I
figured I'd finish off with the models that make up Central City. It
seems to be quite a large metropolis, with a robust skyline, a huge
stadium, a massive city hall, and a fairly contentious political scene.
One wonders if The Flash is around to keep things safe. Sadly, the
futuristic version of this town gets crushed in Five Faces of Darkness
when Metroplex and Trypticon battle. Ah, well, easy come, easy go.I
hope you enjoy this detailed examination of the nearest city to the Ark
as much as I did.
"
Category: Transformers Cartoons
| Submitted by: quartz -
on: Friday, 1st April 2011 at 08:51:16 BST
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Fun Publications, though at the Official G.I.
Joe Convention in Orland Florida right now have update their BotCon Twitter account with an image of this years exclusive BotCon 2011 Animated Breakdown in car mode.
Simply click on the number of the page you wish to jump to.
Scylla
Click the link or image above to view the Scylla toy gallery. The gallery contains 11 images of this figure for your viewing pleasure.
Hasbro Inc submitted a trademark application for
MARK ONLY
with the USPTO on the Wednesday, 30th November -0001. The mark was submitted within the category
and currently has as status of .
Choose Your Fate
We loved the Transformers Choose Your Fate books as kids, and even wrote a text adventure in their style for an old version of Transformers At The Moon. Here you can find images from these puzzle-books, both UK and US ....
Ep 27: Home Alone
When the Autobots head out to try to track down the Constructicons Sari is left alone inside their HQ and she decides to make the most of it ....
OTFCC 2003 (USA)
We loved the Transformers Choose Your Fate books as kids, and even wrote a text adventure in their style for an old version of Transformers At The Moon. Here you can find images from these puzzle-books, both UK and US ....
US Sheet 1
The scans contained within this gallery are taken from our own Transformers toysheet collection. This is the first US Transformers toysheet. ....
Transformers Animated
The instruction scans contained within this gallery with the TF08.net watermark were originally from the Chinese TF08 website. They have been added here as a mirror. ....
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Transformers At The Moon is a fan created website regarding those Robots In Disguise from Hasbro Inc and TakaraTomy
better known as The Transformers. This website was established in October 1999 and has been running ever since.
You can use Transformers At The Moon for such things as transformers toys,transformers figures,transformers movie,optimus prime,megatron,bumblebee,unicron,transformers cartoon,transformers comics
Transformers Toys - Transformers At The Moon - www.transformertoys.co.uk